![]() ![]() ![]() My initial awareness of industrial food technology came from reading the early chapters of Fast Food Nation in 2001 – I probably only made it through the first 30 pages, because what it revealed about my dear memories of childhood meals at McDonalds was too disturbing to continue. It’s really a remarkably recent development that anyone looked around and went, “hey, maybe processed food isn’t necessarily always a good thing, especially given what we’re observing in these diabetic kids, or their parents, who happen to be developing heart disease and mysterious cancers at alarming rates?” Amazing advances were made in food technology, particularly in the realm of Processing maybe your ham originated as a real pig somewhere, once upon a time, but Science, Technology and Industry figured out how to Process that meat to make it (in theory) safer, healthier, tastier, easier to store and transport, and of course, cheaper. ![]() With food, it was taken as gospel in the post-war era that better eating was possible with the help of our good friends: Science, Technology and Industry. There are a lot of parallels between late 20th Century food culture and media culture, which become more and more obvious to me as I continued to explore this subject. ![]()
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